In the days before the advent of e-commerce, shopping most often meant physically judging the product before buying. But now shopping is done online and immediacy with the product is a luxury. So the need for video has become inevitable. Moving beyond 360 degrees preview of the product, customers insist for product videos to make better buying decisions.
Beyond that, advertisement of product or a retail chain or an ecommerce company is not restricted to the product per se, rather its marketing campaign focusses on the experience it wishes to highlight especially those aimed at changing user habits. Be it Snapdeal’s “Dil ki deal” or MakeMyTrip’s “Dil toh Roaming hai” the focus is on the experience that it serves through its product. Creativity in advertising has taken to new heights and the freshness of animation videos are the way forward.
At Magic Spangle, we take pride in weaving together beautiful and powerful stories around your idea with the sole ambition of breathing life into them. We help you make your idea appear cool and compelling that resonate with audience’s demands.